
Affiliate marketing from the advertiser’s perspective
Affiliate marketing can be one of the most effective methods for generating additional revenue, but for advertisers, it requires active involvement and proper handling to

Why you should avoid discount code and cashback affiliates
Affiliate marketing is a fantastic opportunity to drive traffic and increase sales for your online store. However, as an advertiser, it’s important to understand that

Is Affiliate Marketing still relevant in 2025?
Affiliate marketing has been around for decades, and its staying power speaks volumes about its effectiveness as a performance-based marketing strategy. But in an age

Should you choose a network, saas, or an In-House affiliate program?
When setting up an affiliate program, one of the most important decisions you’ll need to make is whether to use an affiliate network, a SaaS

The advertiser’s responsibility in an Affiliate program
In affiliate marketing, it’s not only affiliates who have responsibilities. As an advertiser, you play a central role in the partnership, and you need to

Why your Banners fail – and how to fix them
In the world of affiliate marketing, banners are one of the most commonly used tools to promote products. However, many advertisers find that their banners

Why your Feeds are sabotaging your Affiliates
In affiliate marketing, product feeds are one of the most important tools for affiliates. They allow affiliates to promote your products efficiently by providing them

Tracking Issues and how to avoid them in your Affiliate Program
In affiliate marketing, tracking is everything. Without accurate tracking, you can lose valuable data, miss out on sales, and even end up paying affiliates for

How to create an affiliate program that performs?
Creating a high-performing affiliate program isn’t as simple as setting up a few banners and hoping for the best. A successful affiliate program requires careful

What makes a good affiliate – and a bad one?
In affiliate marketing, your success relies heavily on the quality of the affiliates you work with. While the structure of your program and the tools

Advantages and disadvantages of affiliate marketing for advertisers
Affiliate marketing has become one of the most effective ways to drive sales for e-commerce businesses. It is a performance-based marketing method where advertisers only

Why your e-commerce store needs an Affiliate program
Affiliate marketing for modern e-commerce – you need a Professionel affiliate Manager In a competitive digital marketplace, where CPM and CPC are steadily rising, and